Five Reasons Why You Need to Create Your Own Product

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I have come to the point in my online journey where I need, and want (somewhat reluctantly) to create a product.  If  fear is stopping you from creating your own products, then know that you are not alone!

We may think that we do not have enough experience and knowledge to create a product. What could we offer that has not been done before? Who is going to listen to us? This is a huge hurdle that may seem impossible for some people.

There are many successful marketers that have had this same fear before they created their first product, but they are so glad they overcame the fear and did it anyways. Hopefully this list will help alienate those fears and provide us with the motivation to get that product created!

1.  It will make us an expert and increases our authority and reputation online.

Just the act of researching  information and having a thorough understanding of  the type of product we want to create will help us learn more about that subject. We could purchase similar products, and see what we can do to improve on them. It may  not be a product that we would sell to expert marketers, but we could start with a product that will be beneficial to beginners. By the time all the research is completed, and we experiment with what is already being sold, then we can decide how we’ll improve on it – and, we will have become an expert in that particular thing. If we create a quality product and cover all the bases, along with having great customer support, our clients will see us as an authority on the subject.  Once we become known online, this may also attract affiliates to promote our product.

2.     It will help to build our list.

If  people like our product, they will be willing to purchase something from us again,  and will possibly tell their friends about our product. They may also want to become an affiliate for promoting our products.  If  our clients trust us, this will also make it easier for us to promote other people’s products.

3.     It will give us something to use as a bonus.

If we have a product that would go nicely with one that we’re promoting, offering that as a bonus would help our affiliate sales and customer relations.

4.     It is another way of providing passive income.

Once we do the initial work of creating and launching a product, it is on the market. Wouldn’t it be nice to know that while we are sleeping, we could be making money!

5.      It will give us a sense of personal satisfaction!

We have done our research. We have found a desperate problem that we are interested in helping others to solve. We have put ourselves and our passion into this product. We have given people an answer to this problem in our own unique way. This will build our confidence so that we can go and create more products – each time, building our business a little further.

Thanks for reading these tips! If you have anything to share about product creation, please feel free to comment below.

Rose